Mnet’s ‘BOOM the K-Pop’ documents SNSD’s popularity in Japan on July 17, 2011

From SNSD’s First Japanese Tour Concert at the Yoyogi Stadium to their popularity on the streets of Japan, Mnet captured SNSD’s Hallyu effect on Japan through their program, ‘BOOM the K-POP‘.
An Mnet production crew member revealed,

“We will be exhibiting SNSD’s charms – which have deeply affected the lifestyles of the youngsters in Japan – by meeting with Japanese people of all ages, both male and female, in Japanese cultural centers such as Shinjuku, Shibuya, Harajuku, and Shinokubu.“

This program will air in two segments. The first segment broadcasted on July 14th with the title, “Do you know SNSD?“. This episode focused on seeing how popular SNSD was in Japan and why the Japanese people have come to like SNSD.
The second segment, which will air on July 21st, will run under the title, “Right now is SNSD!“; it will focus on SNSD’s Japanese fan culture and SNSD’s power in changing the lifestyles of Japanese girls in their 20’s.